Zoosk Announces Momentum for Couple Profiles
November 26 2012 - 8:00AM
Marketwired
Zoosk, the romantic social network, announced today that signups
for Couple Profiles has reached 3.3 million users in the six months
since launching. Today, 15 percent of new Zoosk signups are
registered to use Couple Profiles.
With the launch of Couple Profiles in April 2012, Zoosk became
the first major social network to offer a dedicated place for
couples to create, store and share their relationship milestones
and memories with family and friends. Zoosk released Couple
Profiles to begin offering services that cater to every stage of an
individual's romantic journey.
Zoosk analyzed usage patterns of its members to identify
relationship status, geographical distribution, romantic moments
shared and most popular features. Some of the key findings are as
follows:
- Of Couple Profiles users, 50 percent are married, 40 percent
are in a committed relationship and 10 percent are engaged.
- Since its debut, 1.5 million romantic moments have been posted
through Couple Profiles, and of these posts 1 million have included
photos.
- The top ten countries, which account for 65 percent of Zoosk's
Couple Profiles traffic, are the United States, Brazil, Italy,
Mexico, Germany, Argentina, France, Turkey, Great Britain and
Spain.
"Finding a significant other is just one stage of a person's
romantic life," said Alex Mehr, co-founder and co-CEO, Zoosk. "Six
months ago, we introduced a joint profile that allows couples to
share their romantic journey with friends and family. Millions of
people have already embraced the new feature validating the market
need for such an offering."
ABOUT ZOOSK Zoosk is the romantic social
network that helps members create and share their romantic
journeys, with millions of members from around the globe enjoying
the service each month. Zoosk provides members at different stages
of their romantic journey with a fun and social set of tools such
as Romantic Moments, Couple Profiles, and the Personals
application. Members can easily access Zoosk's services from its
website, its Facebook app, mobile devices, and a downloadable
desktop application. Zoosk is available in 25 languages and has
members in more than 70 countries. Founded in 2007 by Shayan Zadeh
and Alex Mehr, Zoosk, Inc. is based in San Francisco and backed by
Canaan Partners, Bessemer Venture Partners, and ATA Ventures.
PRESS CONTACTS: Annie Meenan SHIFT Communications 415-591-8457
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