TOKYO, Nov. 26, 2012 /PRNewswire/ -- Teradata
(NYSE: TDC), the analytic data solutions company, has announced
that Nikkei Digital Media, Inc. (President, Yoshiki Kimoto) has upgraded its existing
Teradata data warehouse with multiple new Teradata Data Warehouse
Appliances to build upon their existing platform. Nikkei Digital
Media provides a comprehensive information service well known as
"Nikkei POS Information Services." They use a Teradata system to
house core business data supporting their "Nikkei POS Information
Services."
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The information infrastructure for "Nikkei POS Information
Services" at Nikkei Digital Media includes a broad variety of
detailed data, streaming from many sources and sales records that
includes 2,650,000 products in about 1,650 categories such as
processed foods, alcoholic beverages, and household items from 800
stores.
Nikkei Digital Media provides services to its members so that
they can extract and analyze type-specific rankings, market shares,
regional statuses, shopper attributes and sales records by products
and stores and related information. Data is collected daily and
system users can quickly view updated information for decision
support. Currently more than 500 corporate member organizations
actively use the data warehouse environment, including
manufacturers, retail stores, trading companies, universities, and
research institutions.
Nikkei Digital Media has been using a Teradata data warehouse
for more than a decade, and decided to continue with Teradata due
to its systems' stable operation and high analytical performance.
They cited its flexible data processing capability to handle
atypical process demands, and the positive cost-performance. The
accelerated processing speed on the new Teradata appliances is
reported as more than seven times faster.
Now using the new Teradata system, Nikkei Digital Media is
planning to increase the number of stores from which they collect
sales touch-point data.
About Nikkei Digital Media
Nikkei Digital Media, Inc. represents the core of Nikkei Group's
electronic media activities, providing a comprehensive information
service to corporations, financial institutions, universities,
research institutes, government ministries and agencies, and other
customers. For more information please click here.
About Teradata
Teradata Corporation (NYSE: TDC) is the world's
leading analytic data solutions company focused
on integrated data warehousing, big data analytics,
and business applications. Teradata's innovative products and
services deliver data integration and business insight to
empower organizations to achieve competitive
advantage. Visit teradata.com for details.
Teradata is a trademark or registered trademark of Teradata
Corporation in the United States
and other countries.
SOURCE Teradata