LOUISVILLE, Ky., Dec. 4, 2012 /PRNewswire/ -- Woodford
Reserve® bourbon and Bourbon Barrel Foods® have joined
together to create a first-of-a-kind product – Woodford Reserve
Spiced Cherry Bitters. The new Woodford Reserve bitters product
enhances cocktails with an infusion of herbal essences, the
bitterness of natural gentian root, the sweetness of cherry and
spice notes all enriched by aging in barrels that previously
matured Woodford Reserve bourbon. The bitters has been crafted to
complement the premium flavors of Woodford Reserve and is intended
to spice up both classic and modern bourbon cocktails.
(Photo: http://photos.prnewswire.com/prnh/20121204/CL23639 )
Bitters has played a significant role in the traditional
cocktail which by definition is a combination of a spirit, sugar,
water and bitters. Over time, bitters has become the
quintessential ingredient used in cocktails to complement and bring
out the flavor of the drink's base spirit. In this case, Woodford
Reserve and Bourbon Barrel Foods have partnered to create a
one-of-a-kind bitters which when used in a Woodford Reserve
cocktail will highlight the flavors of the bourbon.
"We are excited to partner with Bourbon Barrel Foods once again
and to continue to extend the Woodford Reserve brand with the
release of the Spiced Cherry Bitters which perfectly complements
our bourbon's unique flavor profile," said Chris Morris, Master Distiller for Woodford
Reserve. "The use of the Woodford Reserve Spiced Cherry Bitters in
a Woodford Reserve cocktail will highlight the bourbon's natural
fruit and spice notes along with its smooth vanilla and caramel
rich character."
With the resurgent classic cocktail trend, Woodford Reserve and
Bourbon Barrel Foods also wanted to create the one-of-a-kind Spiced
Cherry Bitters to highlight the distinct flavors characteristic to
the classic "Manhattan" cocktail,
as well as the premium spirit of Woodford Reserve. Since its
launch in 1996, the Woodford Reserve brand has found itself
immersed in the world of mixed drinks and cocktails through a
variety of programs including its "Manhattan" cocktail bartender competitions to
its $1,000 Mint Julep program during
the Kentucky Derby® of which Woodford Reserve is a primary
sponsor.
"This collaboration with Woodford Reserve allows us to introduce
a unique, Kentucky-crafted product
fitting to both our brands," said Matt
Jamie, owner of Bourbon Barrel Foods. "Natural gentian root,
the standard bitter against which all others are measured, is
blended with the flavor of cherries and bold spice and then
enhanced by aging in barrels that previously matured Woodford
Reserve Bourbon."
Woodford Reserve Spiced Cherry Bitters has a suggested retail
price of $15 for a 100ml bottle. The
bitters product is available at www.woodfordreserveshop.com, the
newly launched Woodford Reserve Online Store that features a
selection of premium wearables, edibles, glassware and novelties.
It can also be purchased at www.bourbonbarrelfoods.com and at the
Woodford Reserve Distillery.
The Classic Manhattan Cocktail
2 oz Woodford
Reserve
1 oz sweet vermouth
2 dashes Woodford Reserve Spiced Cherry Bitters
Stir with ice and strain (served up)
Stir and serve over ice (on the rocks)
Garnish all with an orange twist
Tasting Notes for Woodford Reserve Spiced Cherry
Bitters
Aroma – Rich ripe black cherry with clove
spice, anise and hints of vanilla, caramel and oak.
Taste – Spicy and bitter with hints of cherry and bourbon
oak.
Finish – Hints of cherry, oak and spice linger on.
About Woodford Reserve
Woodford Reserve is a
super-premium Kentucky "small
batch" bourbon crafted at the Woodford Reserve Distillery in
Versailles, KY. Woodford Reserve
is the Official Bourbon of the Kentucky Derby and its distillery is
the oldest bourbon distillery in America. Woodford Reserve is a
product of the Brown-Forman Corporation (NYSE: BF-B), a producer
and marketer of fine quality beverage alcohol brands such as
Jack Daniel's, Southern Comfort,
Finlandia, Korbel, Tequila
Herradura, Sonoma-Cutrer, Chambord, and Tuaca. Please enjoy
your bourbon responsibly. For more information on Woodford Reserve,
visit www.woodfordreserve.com.
About Bourbon Barrel Foods
Bourbon Barrel Foods is a
producer of gourmet food products that reflect the rich history and
heritage of Kentucky's bourbon
country. They produce the only small batch artisan soy sauce
in America, Bluegrass Soy Sauce, as well as other products that are
enhanced with re-purposed Woodford Reserve bourbon barrel; bourbon
smoked spices and sugar, flavored sugars, barrel aged
Worcestershire Sauce, and pure Kentucky sweet sorghum. Their products
have been featured in the New York
Times, Food and Wine, Southern Living and Garden and
Gun and on the shows "How it's Made" (Discovery), "America's
Heartland" (PBS), and "Good Morning America." Select Bourbon Barrel
Foods products are sold across the United
States at Williams-Sonoma®, Whole Foods®, Dean & Deluca®
and other fine retailers. For more information visit
www.bourbonbarrelfoods.com.
©2012 Woodford Reserve Kentucky Straight Bourbon Whiskey, 45.2%
Alc. by Vol., The Woodford Reserve Distillery, Versailles, KY.
SOURCE Woodford Reserve