ENGLEWOOD CLIFFS, N.J.,
April 16, 2014 /PRNewswire/ -- Just
one month after stunning the Geneva Auto Show with the Alfieri
Concept, Maserati once again brought unannounced surprises to the
Auto Show world with the global debut of the GranTurismo MC
Centennial Edition Range at the New York
International Auto Show. True to the granturismo
formula, an Italian tradition that Maserati largely established,
each car pays homage to generations of closed and open cars of
equal measure performance, luxury and style. At their core, as
always, is the authenticity of race-bred engineering which asks to
be driven with passion each and every day.
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If one needs more Maserati surprise, style and passion, the all
new Ghibli App is also enjoying its global debut in
New York.
About the GranTurismo MC Centennial Edition
Range:
"The GranTurismo MC Centennial range are vibrant
offerings which reference the storied passion and romance of the
Maserati tradition. Along with the Ghibli and Quattroporte
sedans, which have found a welcome reception in the market, the
sporty new GranTurismo MC Centennial Edition coupes and
convertibles are for those who desire inspired automobiles,"
commented Peter M. Grady, President
and CEO of Maserati North America, Inc.
Both Centennial Edition models will feature three special new
'three-layer' colour schemes in addition to the four already
available for the GranTurismo MC. There is a wide choice of wheels
too, with four special finishes for the MC and Trofeo designs. At
the center of the wheels appears the medal-shaped centenary logo,
itself available in two finishes, matte Smoke grey and Charcoal
grey, depending on wheel design and color.
The GranTurismo MC Centennial Editon range comes with a wide
range of interiors too. Each of the seven exterior finishes is
combined with a specific interior finish. The leather upholstered
seats boast a particularly aggressive look with a contrasting
decorative insert based on the three colors (red, white and blue)
of the seat profiles. The motif also extends to the headrests and
surrounds the embroidered Trident logo.
The special three-layer paint finishes include Magma red and
Inchiostro blue, two colors that emphasize the sporting nature of
the more extreme MC versions of the GranTurismo and GranTurismo
Convertible. These two colors are a modern interpretation of those
of the Maserati logo and also represent the traditional colors of
the town of Bologna where the company was founded in 1914. The
combinations of colors found in the interiors also reflect the
three-tone finish of the body and wheels.
The black leather of the seats and dashboard is strikingly
offset by the red, white and blue of the full-length seat profiles
and by stitching in a color that mimics that of the laser engraved
details on the wheels. The same color combination appears on the
leather covered steering wheel. The sporting appearance of the
interior is enhanced by carbon fiber inserts on the dashboard, seat
surrounds and by a kick plate on which the celebratory centenary
logo takes pride of place. The same interior color scheme is also
available for the Pietra gray exterior finish. The interior color
scheme associated with the three-layer Inchiostro blue body finish
contrasts white leather seats and dashboard with Santorini Blue
inserts and stitching.
The GranTurismo MC Centennial Editon range is powered by the 454
HP, 4.7 liter V8, combined with a ZF 6-speed Automatic
transmission, providing superb performance and a top speed of 185
mph. Dual cast Brembo brakes and sport-tuned MC suspension also
come standard. In keeping with Maserati philosophy, the vehicles
also benefit from the advances made on previous models in terms of
reducing fuel consumption and emissions. The GranTurismo MC
Centennial Editon range will be available alongside the current
Maserati range with sales due to begin in July 2014.
Maserati Ghibli App Brings Most Accessible
Maserati Online
Enjoying its debut at the New York International Auto Show is an
all-new App for the Maserati Ghibli. Designed for iPad, iPad 2,
iPad Mini, iPhone, iPod, it offers a special preview of the
stunning new Maserati Ghibli that proves this luxury vehicle is
'the absolute opposite of ordinary.' The App features
high-performance features that match the style and capability of
the car itself.
"We kicked off 2014 with the launch of one of the best received
Super Bowl commercials, "Strike," featuring all new Maserati
Ghibli, and extended the brand to another massive cultural icon,
the Sports Illustrated Swimsuit 50th Anniversary issue, now it's
time to bring the Maserati Ghibli experience online via our brand
new Ghibli App," commented Grady.
Functionality Highlights:
- Available on all iOS devices (iPad, iPad Mini, iPhone,
iPod)
- Robust description of vehicle features and functionality
- Full exterior 360˚ views with car exterior colorizer
- Safety and Security Features and Trim level Comparisons
- Camera-ready Augmented Reality feature which allows you to
photograph a Ghibli placed anywhere you may be, and share it
through various social media channels
- Detailed gallery of vehicle images and video content to save
and share
- Social Media outlets that allow you to get connected
- Links to helpful tools such as Dealer Locator, Test Drive/Quote
requests,
Build your Own Ghibli and other features housed on
www.Maserati.us
Take a touch-based tour via this multi-faceted app to locations
where you can build your own Maserati Ghibli in your favorite color
and interior trim. The 'Ghibli Anywhere' chapter allows the user to
place the luxury vehicle in any setting, take a picture, and then
share to their library, Facebook, Twitter or email accounts.
Beautifully photographed 360 degree views offer a dynamic
high-resolution experience. Download on iTunes to begin an
exclusive Ghibli immersion, from its highly sumptuous design and
world-class performance. Link: http://bit.ly/1eubvKs
About the Maserati Ghibli:
First unveiled to the U.S.
in November at the Los Angeles Auto Show, the Ghibli is Maserati's
first-ever mid-size four-door luxury sports sedan vehicle.
Available with all-wheel-drive and starting at $66,900, the Ghibli is powered by a Ferrari-built
twin-turbo V6 engine capable of over four hundred horsepower.
Advanced suspension, Brembo brakes and extensive use of aluminum
ensure comfort, with an ease of performance ready when called upon.
Within its striking aerodynamic silhouette, the cabin offers rich
Italian leathers, woods and other high quality materials at the
heart of the Maserati brand. The Ghibli upholds the tradition,
luxury and performance that have marked the brand for a century at
a more accessible price point, which is expected to open the brand
up to new buyers.
About Maserati:
Maserati produces a full line
of two and four door models legendary for their spacious
handcrafted luxury, thoroughbred performance and everyday
usability. The Maserati range includes the all-new full-size
Quattroporte and the mid-size Ghibli sport sedan, which earned a
Top Safety Pick from the Insurance Institute of Highway Safety
(IIHS)*. The flagship Quattroporte GTS leads the charge with a 523
HP twin turbo V8 while both the Ghibli and Quattroporte are
available with All-Wheel-Drive, a competition bred twin-turbo 404
HP V6 and an adaptive 8 speed automatic transmission. The two-door
GranTurismo line continues with several variants of coupes and
convertibles that combine elegance and comfort for four adults,
with a six speed automatic transmission to keep the legendary
Maserati performance and exhaust note close at hand. Maserati
automobiles and merchandise can be found at authorized retailers
across North America. Information
on Maserati can be found at www.maserati.us , 1-800-
My-Maserati. *Built after Nov
2013
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SOURCE Maserati