DUBLIN, Ohio, Aug. 21, 2014 /PRNewswire/ -- Wendy's®
is inviting consumers to get a taste of "The Gouda Life" – a
world filled with exquisite tastes and posh provisions such as a
brioche bun, Dijon aioli and Gouda cheese – through Wendy's latest
premium offering, the new Smoked Gouda Chicken on Brioche. With
Gouda making its appearance on Wendy's menu for the first time, the
limited-time only Smoked Gouda Chicken on Brioche is packed with
savory sophistication without pricey pretension.
"The new Smoked Gouda Chicken on Brioche brings distinct and
sophisticated flavors to the table – particularly the mild yet
nutty tastes of Smoked Gouda – to help elevate our customers' food
experience," said Liz Geraghty,
Wendy's Vice President, Brand Marketing. "At Wendy's, we
understand our customers are seeking an elevated culinary
experience through specialty and on-trend ingredients like natural
cheeses and premium, artisan breads, all at a quick-service
price."
The new Smoked Gouda Chicken on Brioche is packed with flavor,
including a thick, creamy Dijon aioli with a tangy mustard finish
paired with double-smoked, mild and rich Gouda cheese. The sandwich
also features a sweet caramelized onion sauce made from pureed
caramelized onions. A warm, lightly breaded chicken breast is
topped with sliced red onions and fresh spring mix, served on a
toasted brioche bun.
Following on the heels of other Wendy's products featuring
unexpected cheeses within the industry, such as Asiago, Cheddar and
Muenster, Gouda is making its debut at Wendy's. This specialty
smoked cheese with robust flavor is a trending cheese in 2014*, and
is growing in popularity among food enthusiasts.
Available for a limited time only at participating Wendy's, the
Smoked Gouda Chicken on Brioche has a suggested price of
$4.79. Price and participation
may vary.
*Source: International Dairy-Deli-Bakery Association™ (IDDBA)
"What's in Store 2014" Report, released on November 27, 2013. More information available
upon request.
About Wendy's
The Wendy's Company is the world's third
largest quick-service hamburger company. The Wendy's system
includes more than 6,500 franchise and Company restaurants in
the United States and 29 countries
and U.S. territories worldwide. For more information, visit
www.wendys.com or www.aboutwendys.com.
MEDIA
CONTACTS:
|
|
Frank
Vamos
|
Jenn Bins
|
614-764-8477
|
404-879-9062
|
Frank.Vamos@wendys.com
|
Jenn.Bins@ketchum.com
|
Photo - http://photos.prnewswire.com/prnh/20140821/138338
SOURCE The Wendy's Company