PARSIPPANY, N.J., Nov. 22, 2014 /PRNewswire/ -- Super 8®, the
world's largest economy hotel chain, today celebrated 40 years of
hospitality by joining TV host and former NSYNC pop star
Joey Fatone in South Dakota to break the Guinness World
Record for the largest pillow fight.
To view the Multimedia News Release, please click:
http://www.multivu.com/players/English/7101158-super-8-joey-fatone-break-guinness-world-record-largest-pillow-fight-south-dakota/
Held at South Dakota State
University's Coughlin-Alumni Stadium, in the state where the
brand opened its first hotel in 1974, the effort saw exactly 4,201
students, alumni, parents and fans take part in a fun-filled pillow
fight challenge during one of the most anticipated football games
of the season: the South Dakota Corn Showdown Series, a head to
head match-up between South Dakota State
University and the University of South
Dakota. Fatone hosted the anniversary event and kicked-off
the challenge.
"We're unbelievably excited to mark this milestone in such a big
and fun way, surrounded by the fans of South
Dakota State University and Joey
Fatone as we officially put our names in the record book,"
said Mike Mueller, Super 8 brand
senior vice president. "Super 8 opened its first hotel in
Aberdeen, South Dakota in 1974,
and today that property is joined by more than 2,400 locations
worldwide. What better way to celebrate just how far the brand has
come than by returning to our birth place and partaking in the fun
and revelry of setting a new world record."
The record breaking attempt occurred between the first and
second quarter of the game and lasted for 60 seconds, per official
Guinness rules. The effort broke the previous record of 4,200
participants, which was set earlier this year.
Aside from breaking the world record, Super 8 also gave away
super prizes to eight lucky participants. One grand prize winner
received a $500 Wyndham Rewards®
Visa® Gift Card and vintage Super 8 t-shirt while seven others each
received a $100 gift card and
t-shirt. Immediately following the event, participants were
encouraged to donate their pillows to Feeding South Dakota, the
philanthropic group benefiting from the South Dakota Corn Showdown
Series. Feeding South Dakota will
in turn distribute the pillows to households in need
throughout the state.
About Super 8
Part of Wyndham Hotel Group, the
Super 8® hotel brand is one of the world's most well-known hotel
chains with over 2,400 locations around the globe, more than any
other economy lodging provider. Celebrating its
40th anniversary this year, most of the brand's hotels offer
an array of complimentary amenities including free Wi-Fi, a free
SuperStart® continental breakfast and the opportunity to earn and
redeem points through Wyndham Rewards®, the brand's guest loyalty
program. Travelers can join the free program
at www.wyndhamrewards.com.
Each Super 8 hotel is independently owned and operated under
franchise agreements with Super 8 Worldwide, a subsidiary of
Wyndham Hotel Group and parent company Wyndham Worldwide
Corporation (NYSE: WYN). This excludes certain hotels outside of
the U.S., which may be managed by one of the affiliates of Wyndham
Hotel Group. Reservations and information are available by visiting
www.super8.com. Wyndham Hotel Group is the world's largest and most
diverse hotel company, encompassing approximately 7,590 hotels and
655,300 rooms in 71 countries. Additional information is available
at www.wyndhamworldwide.com. For more information about
hotel franchising opportunities
visit www.whgdevelopment.com.
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To view the Multimedia News Release, please click:
http://www.multivu.com/players/English/7101158-super-8-joey-fatone-break-guinness-world-record-largest-pillow-fight-south-dakota/
SOURCE Wyndham Hotel Group