HOUSTON, Nov. 24, 2014 /PRNewswire/ -- Verizon
Wireless continues its reinvention of the retail experience with
the opening of its newest Destination Store in Houston, Texas Monday,
November 24.
Largest Verizon Wireless Destination Store In The
Country
The state-of-the art store, located in the upscale
BLVD Place mixed-use development, is Verizon's first location in
the South and one of only three Verizon Destination Stores in
the United States.
The 12,224 square foot, two-story store is designed to create an
integrated, hands-on technology retail experience for today's
sophisticated technology shopper.
Designed To Inspire And Educate
With a team of over 70
employees and six interactive Lifestyle Zones, visitors can engage
with trained specialists and experience applications, gadgets and
gear in a visual playground setting. Verizon Wireless' 4G LTE
Network ensures customers remain connected to people and things
that matter most, and the Houston Destination Store brings each of
these scenarios to life via its Lifestyle Zones:
- Amplify It: Visitors will be engaged with
an immersive music experience, from high-end headsets to Bluetooth
speakers. The "Wall of Sound" features 136 speakers where shoppers
can test for the best sound quality to match their musical taste. A
Digital DJ Booth allows customers to listen to their favorite music
genre through the Slacker Radio app.
- Anywhere Business: To meet the need of
Houston's deep roots in the energy
and healthcare industries, the zone provides a unique experience
with devoted areas showcasing business-friendly technology and
smart accessories to support telemedicine and oil well
monitoring.
- Customize It: A special on-site photo
booth allows customers to create a one-of-a-kind smartphone case
with personal photos and custom colors and ready for pick up while
they shop.
- Get Fit: Customers can engage with a
variety of products that measure activity progress, set and
maintain fitness goals and even improve sleep habits. Test out the
in-store stationary bike, basketball hoop or soccer station to
experience how smart accessories work in connection with
smartphones.
- Have Fun: Unique tech toys, including a
Power Drone and GoPro cameras, are on display and available to try
first-hand in an interactive setting. The Have Fun Zone appeals to
both avid gamers and first-timers alike.
- Home and On The Go: The connected
home area allows shoppers to trial smart home accessories,
including a Belkin WeMo switch to unlock and open doors, a Belkin
Light Switch to turn lights on and off, and a Belkin HD and Dropcam
Pro to see how remote camera monitoring works, all via a wireless
device.
The Houston Destination Store also includes an enhanced,
dedicated Wireless Workshop area with seating for personalized
hands-on training. A Verizon education specialist will share tips
about getting the most out of a device and also lead free classes
in front of a large, interactive digital display screen.
The store's architecture and design features local, Texas-sourced materials and was created with
the customer in mind, including 140 screens throughout to help
shoppers access information on products and services. Most notable,
an expansive 14-foot gestured-based interactive curved wall
represents the power of the Verizon network and illustrates how
consumers pursuing their lifestyle passions, such as sports, music
or travel, bring the Verizon network to life.
"We are excited to open the largest Verizon Destination Store in
the country and first in the South right here in Houston, a city that embraces technology and
inspires innovation," said Krista
Bourne, president – Houston/Gulf Coast Region. "Houston shoppers are diverse and use
technology in their own unique ways to support their mobile
lifestyles. We're confident our Destination Store will offer them a
shopping experience like none other in the South."
The Destination Store concept was first introduced in
November 2013 at the Mall of America,
and a second store in Chicago
opened earlier this month. In addition to the new Houston
Destination Store, Verizon will continue its ongoing effort to
redesign company-owned retail locations, called Smart Stores,
throughout the country to transform the wireless industry retail
experience.
About Verizon Wireless
Verizon Wireless operates the
nation's largest and most reliable 4G LTE network. As the
largest wireless company in the U.S., Verizon Wireless serves 106.2
million retail customers, including 100.1 million retail postpaid
customers. Verizon Wireless is wholly owned by Verizon
Communications Inc. (NYSE, Nasdaq: VZ). For more information,
visit www.verizonwireless.com. For the latest news and
updates about Verizon Wireless, visit our News Center at
http://www.verizonwireless.com/news or follow us on Twitter at
http://twitter.com/VZWNews.
MEDIA CONTACT:
Gretchen Whitaker
Verizon Wireless
713.219.8028
Gretchen.Whitaker@VerizonWireless.com
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SOURCE Verizon