NEWTOWN SQUARE, Pa.,
May 19, 2016 /PRNewswire/ -- Wilson
Legal Solutions, a leading global provider of consulting services
and analytics software to law firms and professional services
organizations, today introduced the company's new logo, website,
and product and service offerings. The new brand identity reflects
the evolution of the company and repositioning in response to
growing market needs.
Wilson Legal Solutions selected 23K Studios, a full-service
advertising and design agency based in Wayne, Pa., to support the rebranding effort
alongside the company's marketing team. Jessica Quesada, director of sales and marketing
at Wilson Legal Solutions, explains that the company's new tagline,
"Turn your data into insight and your insight into profit,"
illustrates the company's ability to help firms use technology to
enhance business performance. Its new two-toned logo symbolizes the
company's joint strengths in software and services. The new website
(www.wilsonlegalsol.com) modernizes the company's brand identity
and makes information more consumable in a mobile-responsive design
that features a thought leadership blog and success stories.
Bruce Wilson, managing director
and CEO of Wilson Legal Solutions, adds, "We launched Wilson Legal
Solutions in 2009 focused exclusively on software services. Since
that time we have grown significantly, opened offices in seven
locations worldwide, and introduced new products and services
tailored to the needs of law firms today. While we have grown, the
operating principles that we built the company upon remain the same
– putting our clients first, providing unparalleled service, and
creating an environment that nurtures talent. This rebranding
effort helps clarify and reiterate our core principles and ability
to help our clients succeed by applying the right mix of people and
technology."
The company's analytics software, Wilson Analytics Professional
Suite, has been rebranded as Wilson Ideate software. Says
Greg Murphy, VP of products for
Wilson Legal Solutions, "The word 'ideate' means to form an idea
and derives from a Greek verb meaning 'to see.' Our software allows
firms to transform raw data into meaningful KPIs. Essentially, it
helps them see their data in new ways to better manage
profitability and performance at all levels, from a business unit
to partners and first-year associates, all in an easy-to-use suite
of tools."
Components of the software include the Ideate Performance
Framework, which is a full dashboard suite with responsive design
that offers daily insight into operational, transactional, and
managerial metrics. Ideate Analytics is a single solution with
self-service tools that allows reporting, analysis, and
visualization of relevant, up-to-date metrics. Ideate Apps are
user-friendly productivity tools that enable partner profiling,
matter pricing, proforma management, write-off approval, check
requests, and collection monitoring.
The company has also bolstered its service capabilities. In
addition to being a Certified 3E Services partner with Thomson
Reuters Elite, in the last year the company achieved certification
to provide services for all Intapp products. Wilson's business of
law services have been rebranded as advisory services to better
reflect the strategic counsel the company's business and analytics
experts provide to law firm decision makers. The company's
consulting services have been realigned as professional and
technology services to better encompass the company's full range of
services that support law firms throughout the lifecycle of
practice management software – from selection, implementation,
customization, and training through upgrades and ongoing
support.
Shishir Shetty, VP of technology
services, adds, "We continually expand our service capabilities to
keep pace with the ongoing evolution of technology and changing
business requirements. We've assembled a team that we believe
understands the industry and technology better than anyone. By
doing so, we can fulfill our role as a trusted advisor to help
recommend and implement the right solutions to meet our clients'
needs."
About Wilson Legal Solutions
Wilson Legal Solutions is a leading global provider of
consulting services and analytics software that enables law firms
and professional services organizations to improve business
performance. The company supports firms throughout the lifecycle of
practice management software. It is a Certified 3E Services partner
with Thomson Reuters Elite and is certified to provide services for
all Intapp products. Its advisory services feature globally
recognized business of law consultants who enable strategic,
data-driven decisions. Its Wilson Ideate software makes it easier
to access, analyze, and share the data that drives profitability
and performance. For information visit www.wilsonlegalsol.com.
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SOURCE Wilson Legal Solutions