BUFFALO, N.Y., Aug. 17, 2016 /PRNewswire/ -- New Era, the
world's leading sports and lifestyle headwear brand, is proud to
announce a partnership with Club Deportivo Guadalajara, the soccer
club with the biggest Mexican fan base in the world.
The debut collection, launching in Mexico in August and in the US later this
year, celebrates 110 years of Chivas history. The collection
is made up of 69 different styles and features six different club
logos from the clubs history. The brand's iconic 59FIFTY
fitted cap will be featured alongside the 9FIFTY Snapback, 39THIRTY
stretch fit and specific styles for kids and women.
"We are excited to partner with Club Deportivo Guadalajara to
continue providing soccer fans in Mexico and around the world with premium
headwear," said David Perez, Country
Manager of New Era in Mexico. "New
Era's is committed to expand its international reach, partnering
with Mexico's biggest club was a
natural progression."
With 96 years of traditional sports heritage and as the official
cap supplier for MLB, and the NFL, New Era is dedicated to bring
consumers a mix of fan and lifestyle-inspired products through
innovative designs and global partnerships.
About New Era
Since 1920, New Era has been
hand-crafting the finest headwear in the world. Today, with apparel
and accessories lines, the brand is a market leader rooted in
sports and an influencer of street and lifestyle culture around the
globe. With over 500 licenses in its portfolio, New Era is the
brand of choice in the worlds of sport, fashion, music and
entertainment. The Company is headquartered in Buffalo, N.Y., and its products are sold in
more than 80 countries. For more information on New Era's global
offices and partnerships, visit www.neweracap.com and social
channels @neweracap.
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SOURCE New Era